Chevrolet Cobalt Revealed in Production Form, will be Available in 40 Countries

The Chevrolet Cobalt may be dead in the States where it was successfully replaced by the Cruze sedan, but the nameplate lives on in the rest of the world. After the debut of the concept version at the Buenos Aires motor show this past summer, General Motors today introduced the final production 2012 Cobalt that will eventually go on sale in 40 countries across Europe, Africa, the Middle East and South America - but not North America.
In addition to Brazil, which is the first country to receive the new Chevrolet Cobalt, the car will be produced in three more factories around the world, though GM did not disclose any more details on the locations.
Fully engineered and design by GM's Brazilian arm, Chevy's new compact sedan measures 4,479mm (176-in.) long, 1,735mm (68.3-in.) wide and 1,514mm (59.6-in.) tall, while riding on a 2,620mm (103.1-in.) long wheelbase. The Cobalt's external dimensions put it between the Sonic/Aveo and Cruze sedan.
The exterior design of the global Cobalt is certainly different, though we'll leave it to you to decide if that's a good thing or not.
Inside, Chevrolet says that the Cobalt "has room for five adults who are accommodated comfortably" while the saloon also features a generous boot space of 563 liters (19.9 cubic feet).
The interior styling is similar but not identical to the Sonic/Aveo series with the Cobalt featuring a motorcycle-themed instrument cluster.
In Brazil, buyers will be able to choose from two engine options, including a flex-fuel 1.4-liter unit delivering 102HP when running on ethanol and 97HP on gasoline and a 1.8-liter unit linked exclusively to a 6-speed automatic transmission (GM did not release power figures for the larger displacement unit).
The Detroit-based company said that in other markets, the Cobalt will be offered with a wider range of four-cylinder engines ranging in displacement from 1.3- to 1.8-liters.
Pricing in Brazil starts from R$ 39,980 or about US$23,000.

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GM President Says Chevrolet will Debut Two New Models at Chicago Including a Camaro-Based Car

Speaking at a J.D. Power forum in Detroit, General Motors North American President Mark Reuss announced that Chevrolet will unveil two new models at the upcoming 2011 Chicago Auto Show, which kicks off on February 9. Mr. Reuss said one of the models will be a new vehicle based on the Camaro-platform, however, he declined to divulge further details about the car.
"It will be fun," Mr. Reuss told reporters in regards to the Camaro-based model. "I'm not going to give you guys any product information other than what I gave (in the presentation.) I'd ruin the whole show."
Now, the inevitable question that arises is, what are the two models Chevy is planning to introduce in Chicago?

Well, the Camaro-based model could be anything from the range-topping, V8-supercharged Camaro Z28 to a civilian version of the Caprice PPV or even something totally new. As for the second model, there's a chance it could be a successor to the Malibu sedan (seen in the patent drawings above and below), which is due for replacement soon, but we could be wrong. As always, feel free to share your thoughts in the comments section below.

Super Bowl Car Ads: I’d Score It Kia 1

Let’s face it: if your team isn’t playing in the Super Bowl, half the game’s entertainment value is going to come from the ads. Every single advertiser pulls out all the stops to film a budget-blowing spot for the Super Bowl, because it ensures they’ll get their product in front of millions of beer and hot-wing fueled television viewers. Short of staging your own halftime “wardrobe malfunction”, there’s no better way to build brand awareness than with a Super Bowl ad that stands above the rest.
Kia is on a roll these days, launching one successful new model after another. The new Optima is a stunning car, and its quality is on par with anything else on the market these days. Kia’s already known for their Super Bowl ads, since it’s kind of hard to forget a marital aid getting down with a sock monkey on a road trip. How to top that for this year? I won’t spoil the video (below), but I’ll say this: it’s got super villains, aliens, and hopped up Mayans (or Aztecs; I always get them confused).

Chevy’s ad for the Camaro, on the other hand, just doesn’t cut the mustard. Sure, it’s got good visuals (and a stunning blond), but where’s the plot? where’s the build-up, where’s the conflict, where’s the resolution? Why do I get the feeling that the narrative is exactly how the ad agency came up with the idea? Like the bulk of their “Chevy Runs Deep” ads, this one just leaves me scratching my head and thinking about what could have been.

Nielsen: Chevy's Miss Evelyn the Most Watched Ad Ever, but VW's Little Darth Varder was the Super Bowl Favorite

The numbers are in for last week's Super Bowl event and they show that the winner is General Motors with its Chevrolet’s spot, “Miss Evelyn’s Wild Ride”. According to Nielsen, an estimated 119,628,000 viewers watched two guys describing a woman’s wild ride in a silver Chevrolet Camaro making it the most-watched commercial ever. The previous record holder was a Doritos ad from 2010 with 116,231,920 viewers. GM's winning streak continued with the Chevy Cruze ad that came in second with 119.3 million views.
However, despite the record viewing number, Chevy's lovely ladies couldn't beat Volkswagen's little Darth Vader in the Passat ad for the most favorite commercial of the game with a Nieslen likability index of 186 (the average score for the Super Bowl ads is 100, meaning VW's Passat ad was almost twice as liked as the average commercial).

The German firm's second TV spot starring the Beetle was the 6th most favorite ad [146 score], while Chrysler's 200 with Eminem, 8th [138 score] and Audi's A8 10th [127 score]. You can watch the ads after the jump.

Live Photos and First Video of Chevy Steroid Packed Camaro ZL1

The Camaro that all Chevy fans were waiting for made its way to the Windy City today for its world premiere. It may not carry the more widely recognized Z28 name-tag as Chevrolet chose to resurrect the less known ZL1 moniker from the 1969 model, but then again, this is a different beast.
Lurking behind that angry looking fascia is 6.2-liter V8 powerplant pushing out an estimated output of 550-horses and a ferocious peak torque of 550 lb.-ft. of torque (745 Nm), channeled to the rear wheels through a six-speed manual stick shift. We've posted a more detailed preview here but if you hit the jump, you can check out live pictures from the Chicago Auto Show reveal as well as the first video of the car.

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Chevy Rolls Out Bad Boy 2012 Camaro ZL1 with 550HP Supercharged V8

The all-new, 2012 Chevrolet Camaro ZL1 finally made its world premiere today at the Chicago Auto Show. Dubbed as the highest-performing model and the most technically sophisticated in the Camaro's 45-year-long history, the ZL1 is named after Chevy's all-aluminum racing engine from the late 1960s, which was installed into 69 regular-production 1969 Camaros.
The ZL1 packs an LSA 6.2-liter supercharged V8 engine that's good enough for an estimated 550 horsepower and a massive 550 lb.-ft. of torque (745 Nm), paired to a six-speed manual transmission with a dual-disc clutch system and a shorter-throw shifter. GM is keeping a tight lid on performance numbers for now, but with 550-ponies on tap, we gather the Camaro ZL1 won't disappoint in the speed department.

Besides the supercharged V8 and the uprated transmission, the ZL1 also sports a series of chassis upgrades including a revised suspension with a Magnetic Ride Control system and a high-performance Brembo brake system with six-piston calipers up front and four at the back. A brand new electric power steering system and 20-inch lightweight alloy wheels shod in Goodyear Supercar F2 tires, are also part of the ZL1 package.
On the outside, the flagship Camaro is distinguished by a new front fascia and hood with a signature center section constructed of carbon fiber and rendered in satin black finish, which also incorporates functional air extractors. The ZL1 also gets a redesigned front bumper, new rocker panels, a larger boot lid spoiler and four exhaust tips
“Everything about the ZL1’s design is directly related to its technology and serious performance, especially aerodynamics,” said Ed Welburn, vice president, Global Design. “Our designers’ goal was to execute that function-oriented design with beautifully sculpted forms, creating an imposing, powerful persona. Function becomes the aesthetic. The intent is a car that delivers on the attitude it projects.”
On the inside, Chevy's top dog is equipped with sport seats clad in microfiber suede inserts, a flat-bottom steering wheel with a center hub and spoke design that's almost identical to the one found on the Sonic [...] and new trims throughout.
The new Camaro ZL1 is planned to launch at the beginning of next year. For more details on the specs, scroll down for the official release.

[From GM Press Release]
Key technical highlights include:

Transmission – The high-performance Tremec TR-6060 six-speed manual is matched with the LSA engine. It is the “MG9” version of the transmission, with a higher torque capacity. It is used with a dual-mass flywheel and twin-disc clutch for easy operation and shift smoothness. A new, shorter-throw shifter actuates the gear changes.

Exhaust – ZL1 is equipped with a dual-mode exhaust system, which alters the sound level and character in response to engine rpm. First used on the legendary Corvette, and specifically tuned for Camaro ZL1, the dual-mode exhaust will give the car a signature sound.
Drivetrain – It is revised with a stronger driveshaft and rear axle system, featuring a larger and stronger cast iron differential housing, stronger axles and heavy-duty limited-slip differential. This patent-pending system is designed to ensure that ZL1’s tremendous power is delivered smoothly to the ground.
Suspension – The suspension features completely revised tuning and the inclusion of segment-exclusive Magnetic Ride Control. ZL1’s Magnetic Ride system will include driver selectable modes (Tour and Sport) tailored for the preferred style of driving. It uses advanced magneto-rheological science to produce shock damping with the highest level of precision, enabling body control optimized for excellent performance in everyday driving as well as track situations. This technology appears on only a small roster of some of the world’s finest performance cars. Other chassis elements are redesigned to support the car’s high-performance limits. Rear stabilizer bars have drop links repositioned outboard of the control arms. This makes the bars more effective in controlling body roll in turns, with crisp response to driver commands.

Brakes and Steering – Camaro ZL1 features an advanced track-capable braking system, developed in conjunction with experts from Brembo. The large 14.6-inch (370 mm) two-piece front rotors have six-piston calipers; the 14.4-inch (365 mm) rear rotors have four-piston calipers. ZL1 marks the entry of a new electric power steering system to Camaro. It is being developed to ensure precise control and feedback to the driver, with greater variability of effort for high-performance driving.

Exterior – ZL1’s signature from the front is the redesigned fascia and aluminum hood with a raised, carbon fiber insert. The fascia includes a front splitter and new vertical fog lamps. The fog lamp area includes air intakes designed for brake cooling. The hood features front-mounted air extractors that direct air precisely over the car. Visually, this center section, in satin black carbon fiber, communicates the car’s high-performance intent as a visual contrast to the car’s exterior color. Functionally, the air extractor is a key in connecting airflow closely to the bodywork, creating aerodynamic downforce. The carbon fiber center section reduces the mass of the hood. High-intensity discharge (HID) headlamps and fog lamps are standard. The rear of the car includes a diffuser and spoiler, also functional elements that enhance the car’s aerodynamics.
Wheels and Tires – New-design, 20-inch forged aluminum wheels, which are lighter than the 20-inch wheels used on the Camaro SS, are used with new Goodyear Supercar F2 ties developed specifically for the ZL1.
Interior – ZL1 is tailored for high-performance driving. The front seats feature microfiber suede inserts. Other enhancements include a redesigned steering wheel, alloy pedals, Head-Up Display with unique performance readouts and the “four-pack” auxiliary gauge system featuring a boost readout.
Production details
All of the Camaro exterior colors will be offered with the ZL1, but black is the only interior color. The unique exterior features are complemented with a black center section on the hood. Inside, the Camaro ZL1 has heated leather seats with microfiber inserts and ZL1 logos embroidered on the front headrests. Microfiber suede is repeated as an accent on the instrument panel, adding a richer look to the interior. The ZL1 will include the same content as the current 2SS package and include the following new or unique features:

• Six-way power driver and passenger seats
• Unique instrument panel and door panel inserts; and ZL1-logo sill plates
• Steering wheel audio controls with Bluetooth capability
• Wireless PDIM and USB-port
• Boston Acoustics premium audio system
• Rear parking assist
• Rear camera system (displayed in the inside rearview mirror).

Engineers have already driven Camaro ZL1 prototypes extensively at demanding road courses in the U.S. and Germany, with final testing being completed through the balance of 2011.

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